In the modern world, each business, whether it specializes in selling goods online or providing social services, requires well-structured management to function correctly. However, how is it possible to choose the right approach? Of course, the first thing you’ll probably think of is implementing an enterprise resource planning system, also known as ERP. Yet, it’s not that simple because here comes another challenge — choose the appropriate ERP system. With such a great variety of options proposed by the modern IT market, many businesses feel puzzled about this choice. Returning to the classics, “to be or not to be,” to choose Odoo or Salesforce ERP system, here is the question. Inspired by this ultimate opposition, let’s get back to more definite concepts and compare the advantages and disadvantages of Odoo and Salesforce from A to Z.
Salesforce is a self-service app creation platform that lets you customize your business apps to meet your unique needs. The appearance of Salesforce CRM depends on the requirements that your business dictates. It can be adapted and customized based on specific needs. There’s no doubt that the introduction of such a “smart” system makes it much easier to find new leads and speeds up the automation of the sales process. Nevertheless, sometimes all the pros and cons of implementation are not fully understood, in other words, they aren’t obvious to most users, so it may be complicated to make this or that decision. We invite you to familiarize yourself with our checklist. We hope that the points we have included will help you determine whether you really need Salesforce (or maybe Odoo?) in your company.
There are a vast number of widgets that help analyze the company’s activities in different aspects, ranging from sales to employees’ vacations. Salesforce makes it possible to quickly customize the system for almost all business processes of companies in various industries.
Salesforce puts your business with you wherever you are. This is because this solution is hosted in the cloud. This fact helps to significantly minimize the number of staff to run the business. Each team member has access to information from CRM and can work effectively regardless of where they are now.
The Internet browser that your company (or a remote employee) uses doesn’t make sense. Internet Explorer, Chrome, or Opera — Salesforce is supported by all the most popular browsers. Thus, communication within the company can be organized very efficiently and, at the same time, simply. Due to the similarity with social networks, it helps the end-user quickly navigate the system.
You can track the activity of your employees. Calls made, letters sent… All this will allow you to put together all the activities and get an accurate picture of your progress, update the status of the success of planned and completed tasks, as well as share this information with the relevant employees.
Salesforce makes your business more efficient. How? Easy: sales managers can always track the “sales funnel” and customer behavior at each stage. Such an ability undoubtedly benefits operational analysis and adjustment of the sales strategy.
Odoo is not just an application. It is a collection of modules that can be easily combined into one powerful, versatile software that meets most of your business needs. What is more, it doesn’t matter what scale and in what area your company operates. With Odoo, you will move away from many disparate business solutions (for the website, marketing, finance, human resources, production, etc.) — to one that will solve all the problems. You will save resources for transferring and harmonizing data between different systems, reduce the likelihood of errors, and make all business processes more transparent. Hence, more and more companies around the world are choosing Odoo. Maybe, now it’s your turn? Let’s decide together.
Odoo is a complete ERP system that covers the vast majority of the needs of any business. In other words, it’s like a smartphone for business. Think back to the days of push-button phones, when the telephone was… just a telephone! It could call and send messages, it had a clock, a calculator, a calendar — and that was all, plus or minus. Want to take a photo? Get out your camera. Film a video? You will need a video camera. In contrast to modern smartphones, every action required a separate tool in older devices. In this regard, Odoo is like a contemporary smartphone. This modular ERP system replaces thousands of individual solutions. What do you need — production management, project management, inventory management, finance, CRM, website builder? Odoo has all the modules you require.
Modular ERP system Odoo is a constructor for business. You do not have to build all the cubes (modules) that are in the set — you collect only the functionality that you need, and do not overpay for unnecessary ones. Most importantly, you can always add what is missing. Moreover, Odoo is an open-source ERP that gives you a lot of benefits. All developers have access “under the hood”, they do not depend on the vendor’s party policy (unlike those who work with closed proprietary systems) and can add any improvements your business needs.
Odoo has a straightforward, intuitive, and beautiful interface. Of course, this is primarily a matter of taste. Comparing the interfaces of Odoo and Salesforce is like comparing iOS and Android, McDonald’s and Burger King, BMW and Mercedes. Both have their own supporters and admirers, and these brand wars will last as long as the brands themselves exist.
Odoo allows businesses to scale. Regardless of where your business’ starting point is now:
Odoo ERP will allow you to easily and without any unexpected costs get from point A to point B, D, E, and so on. This is possible due to the fact that Odoo is a modular solution.
Are you a small growing company? Connect only those modules that you need right now — and add new ones as needed. Have you decided to start new activities? All the solutions you have will work for the new field too. Any specific modifications can be made without prejudice to current processes. All Odoo modules integrate easily with each other, so you don’t need any complicated additional configuration, and all data will be immediately available in newly connected modules. This ERP system is capable of processing really large amounts of information, it is easy to modernize without any significant changes – and therefore can meet all the needs of a growing business.
For small companies that don’t have a sales department or marketing person on staff, the robust functionality of Salesforce offers too much. A huge number of settings can simply “overload” a business that does not need such a multifunctional solution at all.
Each new release or update may entail changes in the arrangement of control panels or the order of tabs to which users are accustomed. After that, the process of working with the system can turn into a real nightmare until the placement of well-known functionality again becomes habitual.
If you have any questions, communicating with Salesforce technicians can be a real challenge. Sometimes it can take days to contact the responsible specialist. However, this does not mean at all that your problem will be solved at the same moment or that your question will be answered quickly. This is why many organizations prefer to communicate with third-party consulting companies when it comes to technical support.
In fact, this feature is considered one of the most significant cons of Odoo solutions. However, don’t jump to conclusions too fast. Although some businesses find it complicated to implement in their environment due to the slow installation structure, Odoo guarantees robust and seamless work after successful implementation.
Even though Odoo has several support channels, it cannot provide seamless support to all the customers because of limited resources. For this reason, this ERP system often gets bad reviews because many clients aren’t satisfied as their troubles were not resolved in the first incident.
At first glance, Odoo is a straightforward solution that suits nearly everyone. Still, many users claim it may be quite complicated for inexperienced users. Therefore, it often requires an in-house IT expert to maintain it.
Everything is simpler than you think. In fact, Salesforce is a CRM software. On the contrary, Odoo is an ERP software. While your business can rely on both ERP and CRM systems, the primary dissimilarity between ERP and CRM is that ERP is mainly for financial data, while CRM is more suitable for customer data used by the sales department.
The above comparison of Salesforce and Odoo once again proves the importance and necessity of realizing and understanding how and for what purpose the system will be used. Of course, the functionality of both Salesforce and Odoo will boost the overall performance of the business, increase profits, and make life easier for all departments of your business.
However, keep in mind that in some cases, such a powerful solution, implemented in small companies, can simply turn into a financial collapse for the whole organization.
Salesforce and Odoo are recognized as the # 1 CRM & ERP systems on the market precisely because of their functionality, performance, and thoughtful design. Their huge advantage is that they help establish the business in any company very quickly, regardless of industry. They help to focus attention on specific needs and requirements, increasing the efficiency of operations.
If you have chosen Salesforce or Odoo (or both) for your business, contact our experts to get prompt and qualified consultation concerning all your questions.
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